Tap, tap, tap. That’s Toffee Puppy on window duty again!
Donut Worry, Be Happy! Learning is sweet with Itzy Play Bakery™ spill and fill activity toy! Featuring a mini bakery with hinged door and rooftop opening plus soft, squeezy sweets, your babe’s imagination will go through the roof as they explore.
Trouble comes in twos! Amuseables Pink and White Marshmallows have a lot in common, like praline cord boots, stitchy smiles and rosy blushes. Linked with a pink satin ribbon, these cheeky mallows are mates for life.
Tawny-tousled and full of softness, Bartholomew Bear is the perfect bedtime buddy. Read him a story, sing him a teddy bear lullaby, or maybe just rest on his fluffy fudge tummy - he’s adorably podgy!
Designed to be baby’s first toy. We have put a modern twist on the classic baby essential. Designed with a soft, subtle rattle that will promote play and sensory experience. Each animal has its own interesting shapes and teething benefits.
Mess-free munching with the Itzy Snack Cup™ is designed for little hands. Snack cup features a soft, silicone lid to prevent spills and a sweet face to give snack time some character!
Squeeze in some fun! With Itzy Splash Pals™ bathtime play is overflowing with possibilities! These squeezable fruit-shaped squirties and sprinkle strainer encourage motor skill development and are great for creating endless bath time adventures!
Get ready for double the fun with the Sweetie Crinkle™! This adorable essential combines a soothing silicone teether with soft plush and crinkle sounds. It is sure to delight your little one’s senses!
Pack, go, eat, repeat! Introducing our expert-approved toolkit of mealtime essentials to take on-the-go!
Parading out of the haunted house, it's affable Skeleton Bob! Softy Bob has liquorice fur with lots of fuzzy bones. His suedette eyes have embroidered edges and tiny, shiny pupils. This cheery skeleton's clacking along, with nobody to stop him!
Even skeletons need Halloween costumes! Meet Mummy Bob – an undead softy in cream fur bandages, with delicate embroidered stitches. Look closely to see Bob’s shiny eyes peeking out from all those layers!
Tawny-tousled and full of softness, Bartholomew Bear is the perfect bedtime buddy. Read him a story, sing him a teddy bear lullaby, or maybe just rest on his fluffy fudge tummy - he’s adorably podgy!
Little Goat may be wee, but this kid will climb any mountain! Adorably curly in cream fur, Little Goat has pebble hooves, suedette horns, a tiny tail and the sweetest fold ears!
Oceans of Fun! Sail through baby`s clean routine with Seaside Splash Gift Set™. Featuring 12 nautical-themed pieces, this gift-ready bath set will keep baby engaged and entertained while building early motor skills. Anchors aweigh!
Squeezable Squirties for Bath Time Bliss! Have some good clean fun with Itzy Squirt™ bath toys. These soft, squeezable water-squirting characters encourage motor skill development and are great for creating endless bath time adventures!
Shake, Rattle & Teethe! Shake off those teething blues with the Sweetie Rattle silicone teether. Made of soft, flexible silicone, this engaging rattle features multiple textures to soothe sore gums along with gentle rattle sounds to teach cause-and-effect
Our Baby Blanket is loved for its breathable weight and touchable texture. Made of OEKO-TEX® certified and responsibly sourced cotton in a luxe lofty waffle weave.
The Little Charlie Line was created after founder Gregory Macdonald, witnessed his niece develop a painful rash with few naturally nourishing products to help heal her.
Our baby teething toy is a silicone teether that will soothe sore gums and provide sensory stimulation. We designed this teether with one thing in mind: teething relief for baby that translates into peace and quiet for parents.
Silky-soft and lovingly loyal, Bashful Black & Cream Puppy wants to play all day! His smudgy black patch and sooty tail make him even more adorable!
What would it be like to hop and snuffle? The If I Were A Bunny Book aims to find out! Let little imaginations leap up high with dreams of bobtails and waggly ears! A beautifully drawn and colourful way to explore being somebody else for a day!
In The Very Brave Lion, a little cub talks to his daddy about growing up. He learns it's ok to be scared sometimes, and that kindness and love are all that matters. A poetry fable with plenty of heart and beautifully sweet illustrations.